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FASHION PCs TO MATCH EACH INDIVIDUAL'S PERSONAL
TASTE
January 2008
REDMOND, WA - January 8, 2008
- As they say, fashion never goes out of style. People
today want their PCs to show their personal sense of
fashion and style too. In addition to power, speed and
reliability, style-conscious PC shoppers increasingly
are looking for computers with innovative design.
Consumers can look forward
to seeing glitter and glamour as fashion PCs shaped
like pursues or wrapped in cowhide hit the market. Manufacturers
of Windows Vista-based PCs are delivering an exciting
variety of shapes, colors, textures, design flourishes,
and accessories to match each individual's personal
taste.
Fashion PCs are about more
than a paint job - they are about creating a range of
PCs that resonate with the wide variety of personal
styles of consumers, triggering the desire for exclusivity
and personalization. This personalization goes hand-in-hand
with great technology that people use to pursue their
individual passions.
Now your PC can empower you
to express who you are through its capabilities. These
PCs represent a shift in personal technology, which
has become sophisticated enough that it is shifting
from being about the device to being about the person.
Today's climate focuses more on experiences - what people
do, from beginning to end, with technology - and less
on individual features.
Technology companies like
Microsoft are creating the kind of software that helps
people express who they are to the people around them.
These experiences come alive on great hardware from
partners that more than ever reflect personal identity
through design and style.
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