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Ben Rudolf, Windows Phone Evangelist

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NEW WINDOWS PHONES HIT STORE SHELVES

~ Microsoft Brings Windows Phone 7.5 to Life Inside a Six-Story Phone in New York ~

November 2011

(New York, NY) -- Consumers today can experience new Windows Phone 7.5, formerly code-named "Mango," with a selection of sleek and stylish smartphones from HTC Corp. and Samsung, starting at just $49.99. Now available at AT&T, the, Samsung Focus S and Samsung Focus Flash are the newest additions to the Windows Phone portfolio, joining the HTC Radar 4G, available at T-Mobile USA Inc.

Microsoft designed Windows Phone around one simple concept: people belong at the center of the phone experience. To demonstrate this approach, Microsoft put real people inside a giant six-story phone in New York City's Herald Square to bring to life the phone's key features and experiences.

A life-size "Plants vs. Zombies" battle highlighted the phone's rich Xbox LIVE gaming experience, while Far East Movement brought the Music + Video Hub to life with a live lunchtime concert for hundreds of fans. The theme of the day - connecting people - was underscored when a New York man proposed to his girlfriend from inside the Me Tile of the giant phone.

All the new Windows Phones in the U.S. are capable of 4G speeds, have front- and rear-facing cameras and offer a range of price points. To help new Windows Phone customers enjoy all their phones have to offer, people who purchase the HTC Radar 4G at T-Mobile or the Samsung Focus Flash at AT&T will receive a free $25 prepaid app card. This card may be used to shop from the catalog of 35,000-plus apps and games from Windows Phone Marketplace such as Angry Birds, Facebook, ESPN, and, launching today, Spotify, the award-winning digital music service.

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